Retail Case Study 4
Bilingual Campaign for a Famous North American Pizza Chain
-
Background
A well-known North American pizza chain was seeking to enhance its customer service and drive revenue growth through inbound sales, upselling, and customer support. The chain had a large bilingual customer base, but its existing support systems were unable to effectively cater to both English and Spanish-speaking customers. The company wanted to improve its ability to serve both languages while increasing sales and customer satisfaction.
-
Objective
To implement a bilingual (English and Spanish) customer support campaign aimed at increasing inbound sales, boosting upselling opportunities, and improving overall customer satisfaction. The goal was to achieve a significant revenue boost within four months.
-
Solution
Corpshore Solutions deployed a bilingual customer support and sales team, trained specifically to handle the pizza chain’s product offerings, customer preferences, and upselling strategies. The team managed inbound calls for order placements, upselling opportunities for sides and premium products, and resolving customer inquiries. Using real-time CRM integration, agents were able to provide personalized customer experiences that promoted repeat business.