Cold calling is an effective telemarketing technique to obtain new clients. With cold calling services, you typically make calls to potential customers (prospects) without any prior communication or their foreknowledge. Put simply, the potential customer hasn’t had any initial contact with you in any way, shape or form. You are initially unknown to each other.
With the recent advent of stringent regulations in certain countries restricting cold calling without protocols and technology advancements, some professional telemarketers believe that cold calling generates less conversions and thus has become less effective. However, many other experts still believe that cold calling still has pivotal role in marketing and lead generation. Based on the countless success of various client cold calling campaigns and our thorough experience in the industry, we at Corpshore Solutions firmly believe cold calling (with the right applications) provides the following benefits;